GCP Applied Technologies Launches Digital Portal For Cement Producers



GCP Applied Technologies (GCP), a global provider of construction products technologies, has announced a new smart digital solution that is said to optimize product selection for cement producers.

The product selection portal will now be used by GCP’s field staff to provide faster and more accurate product recommendations to cement producers. Built on GCP’s world-class expertise in cement additives formulation and application, this digital solution uses a proprietary algorithm to identify the right cement additives to meet specific client needs, in real-time.

The new product selection portal provides numerous benefits to cement producers, including reduced time, resources and operating costs invested in the process resulting from the accelerated and more accurate qualification of customer needs. The portal also helps increase fuel and energy savings, and allows for an improved cement sustainability footprint and increased project ROI.