The WIRTGEN GROUP owes its strength to the product brands and their unique experience, WIRTGEN INDIA is a member of the WIRTGEN GROUP, an internationally operating group of companies in the construction machinery sector. In a focused interview
with CE&CR, Mr. Ramesh Palagiri, CEO & Managing Director, WIRTGEN
INDIA PRIVATE LTD., talks about his company’s overview to meet the
new construction segment’s requirements and how it met up.
CE&CR: “Wirtgen India is world leader for State-of-the-art machines and cutting-edge technologies for road construction and mining”, this statement is well known in CE Industry. What is your reaction?
Mr. Ramesh Palagiri: WIRTGEN GROUP will continue to focus on innovation and would also continue to strive to launch new products and new technologies for building long lasting roads as well as for economical rehabilitation of the distressed roads. In the last 10 years, the revenues of Wirtgen Group in India have increased over 7 times and in 2017, we crossed 1,500 crores. We have successfully launched the Hamm compactors, Vogele pavers and Kleemann screens in India for Indian market and the compactors and screens are also being exported now. New technologies like Milling and Recycling have also been introduced successfully in India for better and cost-effective building of roads.
CE&CR: What are the new and changing trends in the crushing & screening segment of the construction industry in India? What are your five-year projections for crushing and screening equipment in India, especially in relation to the fast-paced mining industry?
R.P: In India, the Road segment is driving the demand currently and the market is moving from stationary/tyre mounted plants to track mounted plants. With track mounted crushers/screens there are less environmental clearances compared with stationary plants. Due to the large number of new road projects being rolled out, there is a sudden demand for Construction and Road Building Equipment and with these the demand for Aggregates is also increasing where green field projects and expansion from 2 to 4 laning and 4 to 6 laning is being taken up. This has boosted the demand for Crushing and Screening units. Also, the development in rail sector will see a huge surge in demand for aggregates for ballast. The new urban infrastructure projects also add up to the demand for aggregates and consequently for Crushing and Screening equipment.
CE&CR: Though this year witnessed growth in the CE sector still there is stiff competition in the market. What steps are you taking to strengthen your position?
R.P: We have already done expansions in the last few years for the Vogele and Kleemann production at our Pune plant and we have rolled out the Kleemann screens for both domestic market and for exporting
Mr. Ramesh Palagiriglobally. With demand picking up we have increased our production capcities for the Hamm rollers. On the Vogele front, we have commenced series production of our 6-m class wheeled and tracked pavers of the Super Series. Wirtgen Group in India, is ideally placed about offering the integrated service support to customer with regards to not only supplying the most innovative machines in the market, but also backing it with experienced application support team.
CEO & Managing Director
Wirtgen India Private Ltd.
CE&CR: These days, the roads sector appears to be the brightest star in infra development; do you think enough projects have been awarded so far to bring sustainability in the CE sector?
R.P: Yes, enough projects have been awarded for the next 3-5 years.
CE&CR: After sales services has become a key differentiating factor in today’s highly competitive environment. What have been your unique initiatives in this front?
R.P: We have made the necessary investment on our after-market and sales support and have a strong after sales network and application support, to live up to our motto – Close to Our Customers.
CE&CR: What measures are being taken by your R&D to stay ahead of competition?
R.P: In the field of Road Building and road rehabilitation machines, we are not only the global market leader, but we are also the global innovator for all these products. The average age of our products is less than 3 years. Innovation and application expertise is our strength and that is a result of R&D.
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